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The Brier, Canada's premier men's curling championship, was first held in Toronto in 1927. It quickly became one of Canada's most beloved sporting events, and many Brier champions became legendary for mastering the challenging fundamentals of their sport. Balancing passion and competitiveness with mental focus and strategic teamwork, over the years Brier athletes have innovated many changes to the way curling is played. Many became mentors, sharing their experience with younger generations. Although achieving a Brier title remains one of the most prestigious accomplishments in Canadian sport, the championship has also become a vibrant cultural tradition because of the passion and enthusiasm of the many volunteers and spectators who gather together from across the country to support athletes representing their home provinces. Since 1940 the Brier has travelled across the country to different host communities as a truly national event. Festivities accompanying the championship as well as the electrifying accomplishments of competing athletes celebrate sportsmanship and camaraderie, the same values that have woven curling into the everyday fabric of communities all across Canada as a favourite national pastime.